MAM: Better solutions without the headaches!
MAM systems are databases that hold all your audio and video content. YouTube, Dailymotion and Deezer are examples of consumer MAM services. In the B2B world, Mesclado has identified 25 global actors available in Europe. For the past eight years, Mesclado has been updating a study of the MAM (Media Asset Management) offering. Here are some insights from the report. Guess what? The market is booming… Let’s have a look at some of the key points.